Saturday, September 21, 2013

Using Email as a Proxy to Map Social Networks

We've seen applications which use your Facebook data to do social network analysis. At MIT Media Lab, they now offer another option: using your email. Using an app called Immersion, you can visualize your social network based on your email. While there is an obvious limitation here: that this analysis would only be based on the specific email address used, it is still an interesting tool.
A Wired article about Immersion notes an interesting implication: "In short, [Immersion] offers a glimpse of the other side of privacy in the age of Big Data: It’s not just what data governments have, it’s what tools they have to process it."
via Wired.

1 comment:

Christopher Tunnard said...

At the moment, limited to Gmail, but other types to come.