I will be
taking the second module (Ying-Ju Li).
Background
Startup
ecosystem plays a vital role in facilitating the innovative environment and economic
prosperity in many
regions. Startups can provide great economic value because they may not only have
future contribution to the gross domestic product within the country, but also make
a positive impact on the society through disruptive technologies, innovation, and
job creation [1]. From the investors’ perspective, startups’ rapid growth and high
return on investment also make early stage companies look more attractive than
mature ventures. However, financing and fund raising remains
a critical issue for early stage companies. Accordingly, many countries
put efforts to facilitate the innovation network between investors and startups
and nurture the entrepreneurial ecosystem.
From the previous
SNA projects, last year a Fletcher student sought to map the connections
between funders and social enterprise accelerators, with funding creating the
connections [2]. By looking at the higher upstream, the fellow tried to explore
whether the social enterprise network are leveraged by the accelerator. In
2013, anther Fletcher student also researched on the connections between boards
of funders and social enterprises, with people creating the connections [3].
To explore
the startup ecosystem and innovation clusters in the United States, I hope to map
the funding network among venture capital firms and early stage companies. The investing
relationships are often less transparent and rely heavily on the social ties. Therefore,
SNA can be a great tool to look beyond the financial analytics and find the patterns
or dynamics of early stage investments. From the network data, I also desire to
analyze potential risks and opportunities of investment decisions over time.
Research Questions
Main Question: How the investing network influences the innovation? Does the innovation tend to sustain locally or split over?
1) How did the investing network and startup ecosystem structure?
* What did the connections between investors and startups look like over time?
* Who were the primary investors with stronger ties among different region?
* Who were the active startups with more funding ties to the investors?
* What did the connections between investors and startups look like over time?
* Who were the primary investors with stronger ties among different region?
* Who were the active startups with more funding ties to the investors?
2) Does the investing network and money flow drive the innovation?
* What were the key factors that determined the investment
decisions?
* Did investors tend to invest certain types of startups?
* What influenced the venture capital firms to fund the startups, ie. location, industry, educational background, professional experience, or relationships with the key investors?
* Did investors tend to invest certain types of startups?
* What influenced the venture capital firms to fund the startups, ie. location, industry, educational background, professional experience, or relationships with the key investors?
3) What are the trends and dynamics of early stage investment over time?
* Are there any potential risks or opportunities of the investment
decisions?
Hypothesis
Investors
and early stage companies are the major players who actively build connections in the startup ecosystem. I hypothesize that SNA will 1) provide unique
insights into how startups link to investors through the social capital accumulated
in the innovation clusters and entrepreneurial ecosystem and 2) uncover the interaction
dynamics and patterns of early stage investments over time.
SNA Methodology
To
understand the entrepreneurial ecosystem, I will build a two-mode network
(investor-startup) in different regions. I will analyze the funding network and
factors of investment decisions through different attribute data, such as
location of investors and startups, industry, funding year, funding round, and fund
size. To identify prominent investors and active startups, I will use the
centrality measures to spot the major actors with higher out-degree, betweenness,
and eigenvector over time. I will also compare the investing relationships among
different types of startups, especially for the industry focus and geographical
focus.
Based on the
network data, I will explore how the startups are embedded into the investor network
as well as the whole ecosystem and find the strong ties between the most connected actors.
I will also transformed investor-startup data (2-mode) into investor-investor
data (1-mode) to look at the co-investment clusters. Hence, this project will address
key issues of how startups build connections or get funded and allow us to understand
the due diligent process in a holistic and historical view.
Data Collection
CrunchBase
is the leading platform to discover innovative companies and the people behind
those companies. Through the CrunchBase, I have collected a main dataset of more
than 100,000 early stage companies with detailed funding information (location,
industry, investor, funding round and year, and etc.) for this SNA project. I
might also interview with selected startups and investors in the Boston area through MassChallenge to explore
the closer investing relationships within a smaller scale.
Conclusion
This SNA
project will show the funding connections between the startups and investors
embedded in the entrepreneurial ecosystem. To figure out the decision making process
and potential investment issues, I will use SNA to map the patterns and dynamics
of early stage investment over time and across the region. The analysis might also
uncover the risks and opportunities to better project the investing networks and
future trends.
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[1] Going
beyond financial data – The crucial and complementary role of social network
analysis (SNA) for investments in startup companies, SONEAN, October
2014
[4] Maksim
Tsvetovat and Alexander Kouznetsov, Social
Network Analysis for Startups, 2011
1 comment:
As we discussed, you need to think more about the network effect of the "ecosystem" You mention patterns and dynamics, but you don't tell us what they are, or how SNA analysis could tell you something about the unnamed "risks and opportunities" you mention. You're also starting out with flat data from CrunchBase, and you'll need to see which attributes (if any) translate into a network.
Social ties between and among investors and investees is a good place to start, but as Phil Willburn and I have both said, you need to do some interviews to refine your question and to establish the network you'll examine. Potentially exciting projects, but there some work to do.
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