Thursday, October 24, 2013

A Board Member Social Network Analysis: Collaboration across the Social Enterprise Sphere


Background:
 Social enterprise is rapidly emerging as a popular method for facilitating positive change in a sustainable manner through business.  There are particular types of funding bodies and incubation programs that seek out social enterprise initiatives to support with the explicit purpose of scaling for greater distribution, greater market share and ultimately greater good.  (SSIR for some number)

An important part of successful scaling efforts for innovation in the social enterprise sphere is understanding the playing field, including the organizations involved and the repeat investors. Collaboration and strong networks help to define success in enterprising ventures. My hypothesis is that there is substantial overlap in the board and staff makeup of these organizations, but a detailed analysis of these key players has yet to be fully developed. Understanding the individuals involved will help to pinpoint what are the key issues being funded in the social innovation space.

Research question:
What is the level of interaction (strength of ties) for the boards of the selected social enterprise organizations? Are there opportunities for further collaboration?

What are the benefits of SNA for board members?
By connecting the dots between boards and by examing trends, this analyses might be useful both for social entrepreneurs looking to enter into the field, and for boards to understand the possible benefits of deeper collaboration.

Methodology:
I intend to look at the boards of B Corp (and B Lab), the Skoll Foundation, Omidyar, Rockefellar Foundation and Unreasonable Institute to understand how the top tiers of the social enterprise field are collaborating and connected. I anticipate that I will find strong ties between these organizations either in the form of duplicate board members, or in the form of connections between board members of different organizations. This will allow me to identify key issues being funded, and ultimately shed light on how to maximize coordination between them.

Why boards?
Boards lend credibility and networks to the organizations that they represent. They create opportunities for the organizations they represent based on who the members know and their educational and professional backgrounds.

Any previous SNA?
Although there has been some work done in networks of innovations, but I have not found any social network analyses, at least available to the public, on board networks between organizations.

What data is needed? 
I will first pull board names from the websites of selected organizations. I will then gather biographical data that will include gender, years in industry, type of degree, graduate institution, current company of employment, association professional organizations, and location.  I will likely need to do a survey for board members to fill out, pending availability of biographical data online.  There may be attributes I would like to explore that will not be easily accessible.

Tool for Data Analyses:
I will create several tables of two mode datasets in which to list attribute data I’ve collected. I’ll also create a table of one mode datasets to list the names of board members, and the organizations represented. I will also list a one-mode data set of connections between board members. I will examine betweenness, reciprocity of ties, and cliques to determine the strength of ties between board members of different organizations.

Considerations and Limitations:
If no overlap of board members is found in the initial five organizations selected, I will widen the search to more organizations. I have listed five organizations that function somewhat differently as funders, as incubators, and as leadership networks. It may be that singling out one of the categories will deliver more easily analyzed data, rather than considering all of the above. I will also look to include data on the executive team members of the organizations and their past professional and educational experience, in order to look beyond the boards only. I predict that the executive team member data will produce similar overlaps and implications to board data. A possible question for the board survey might be “do you know this person and in what capacity”, in order to reduce the level of assuming that I might otherwise have to do.


Sources:

1 comment:

Christopher Tunnard said...

Excellent, but I expected nothing less. We've already discussed, so no major additional comments except to say that you've really thought this through nicely. Only important point is that you may want to sharpen your question using the method I introduced in class. I can review with you.