Although the first historical advantages of business
social networking have been discovered in China, the most sophisticated system has been developed by Sicilian
mafia’s members, according to them a good “networker” should follow a few basic
rules that have been proven over time and improved by experience of the
community. The most known fact is that Sicilian mafia community is strongly based
on private relationships. Members of mafia are supported to create new
relationships, even if these relationships are built only for the reason of business.
This feature is similar to the “modern” business networking.
Here are two basic mafia social
networking rules:
- No member of mafia makes a deal that would be unfavorable for him at the moment of the deal or in the future.
- Mafia community has its own technique that based on following common rules, creates mutual bonds of trust.
There is only one feature that
differentiates mafia from a regular community. The mistrust and paranoia are
created on purpose within the mafia community.
For more information about Italian mafia see the link below:
http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1685494
2 comments:
Rocking application of social networking! Can be translated to other countries, like Russia or Ukraine
Interesting idea. A bit more on the nature of the networks and how to measure network effects would have been useful
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